Sunday, February 5, 2012

2012 Super Bowl XLVI - Game ON!!!!!

Ok, so what do we have this year to get us hyped up before the game? Here's a short preview........

Audi 2012 Game Day Commercial - Vampire Party

Vampires.... Really?!?! Fine.

As you can see from last year, more and more companies are utilizing and adapting the pulse of social media trend in their campaigns. No doubt, we all agree that social media is interactive, engaging, and expanding the opportunites with your audience in an open community. Thanks to metrics out there to track your campaign by the number of clicks, impression, reach and even how they were influenced for measuring.

A very good example will be #SoLongVampires hashtag shown at the end of the commercial. Bringing the audience on to Twitter to generate buzz, yet giving the opportunity for Audi to learn about their audience and planning for better PR executions. 


M&M's -- "Ms. Brown" (TEASER)

I wonder why shes not my avereage chocolate...... now I have to wait till tomorrow to find out!!!  


The Bark Side: 2012 Volkswagen Game Day Commercial Teaser 

Thought it'd be nice to share. Also the YouTube 3D option to experience these singing.... or barking dogs to the max. :)  


The Dog Strikes Back: 2012 Volkswagen Game Day Commercial 

Gotta share this one! And our Darth Vader friend is back again!  


Downey -- "Stinky" -- Grey

We found another hashtag here!!! Doesn't this remind you of......... 


Doritos -- "Sling Baby" -- Finalist

Sooo....who's going to win the game tonight? Don't you just see the pattern in these commericials, chubby dog running to be fit for its dream. now granny and baby's kickoff plan for Doritos. There are a couple more of the Doritios series, but I like this the most.

Monday, June 27, 2011

2011 FILM LIONS WINNER: GRAND PRIX

This spot was feature in Ad Circus back then in July. Pretty expensive and explicit tvc. Was one of the most watched spot in the World Cup 2010. I would say that this is what it deserves. What do you think?


Type of Entry:Product & Service
Category:Clothing, Footwear & Accessories
Title:WRITE THE FUTURE
Advertiser/Client:NIKE
Product/Service:NIKE FOOTBALL
Entrant Company:WIEDEN+KENNEDY AMSTERDAM, THE NETHERLANDS
Advertising Agency:WIEDEN+KENNEDY AMSTERDAM, THE NETHERLANDS

Sunday, June 26, 2011

McDonald's Hong Kong - The Missing Tooth

This is definitely one of the most adorable tvc I've ever seen. Simple conceptional, it works around the product, and it's so original!

Thursday, June 23, 2011

2011 DESIGN LIONS WINNER: GRAND PRIX


Type of Entry:Environmental Design
Category:Hospitality/Leisure
Title:THE COSMOPOLITAN DIGITAL EXPERIENCE
Advertiser/Client:THE COSMOPOLITAN OF LAS VEGAS
Product/Service:HOTEL DIGITAL EXPERIENCE
Entrant Company:DIGITAL KITCHEN Chicago, USA
Design/Advertising Agency:DIGITAL KITCHEN Chicago, USA

2011 CYBER LIONS WINNER: GRAND PRIX


Type of Entry:Digitally Led Integrated Campaign
Category:Best Digitally Led Integrated Campaign
Title:RESPONSE CAMPAIGN
Advertiser/Client:PROCTER & GAMBLE
Product/Service:OLD SPICE BODY WASH
Entrant Company:WIEDEN+KENNEDY Portland, USA
Advertising/Web Design Agency:WIEDEN+KENNEDY Portland, USA
 

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